Andy Mewborn

Andy Mewborn is the founder and CEO of Distribute (distribute.so), an all-in-one workspace for go-to-market teams. An early product-and-sales hire at Outreach, he spent seven years there before co-founding the LinkedIn tool Taplio and selling it to lempire. He was early to LinkedIn content and built a large personal following there, funneling it into a newsletter he pegs at 31,000-plus subscribers, and he productized his own playbook as Brand 30, a 30-day personal-brand challenge (later the go-to-market Elite Circle). His growth thesis: treat content like performance marketing, write for the buyer rather than the feed, and let brand and community be the only durable moats.

• Brand 30 Daily-Posting Challenge as a Distribution Engine — packaging a 30-day daily-posting challenge into a community that compounds his own authority
• Run LinkedIn Like an Ad Account Track Find the Hit Double Down — logging every post in a spreadsheet, then doubling down on winners and recycling proven formats
• Write for the Buyer Not the Feed Conversation-Starter Hooks — hooking on a buyer’s quantified pain so decision-makers self-identify and convert into meetings and email leads